By Tyrese Henryel – Co-Sports Editor
For years, sports betting was undermined by anti-gambling restrictions and a supreme court ruling that kept sports betting in the underground market. As recently as May 2018, things have changed in the world of betting. Since the Supreme court deemed sports betting a constitutional act, it has integrated itself seamlessly into the mainstream media. As a result, it has seen a huge economic upscale. Monthly revenue that has been generated from Sports betting companies such as FanDuel, William Hill, and DraftKings has been staggering.
In huge sports gambling states such as New Jersey, it is where betting companies see most of their growth; there have been growths ranging anywhere between 3% and 9% per month.
In November of 2020, New Jersey sports betting generated over 900 Million dollars, which was a slight 5.4% increase from the previous month. These numbers will continue to grow as the industry becomes more and more prominent within our media. Companies are taking advantage of the digital age of advertisements. Players that have visited sites or have betting accounts set up are being targeted for ads directing them to other betting outlets or new promos for the one already being used. We see television commercials pushing a new promotion for first-time bettors.
These Ad nets are only going to become increasingly consistent as the industry grows. The act of sports betting can also be a dangerous addiction due to the opportunity presented to players. Big winners are presented on major sports websites such as Bleacher Report and ESPN, which only promote betting companies. Now more than ever gambling has never been as easy as it is. With the technology available in the palm of people’s hands, they look to make watching sports more exciting than it already is and also potentially make themselves some quick and easy cash.